Privacy Policy
Last updated: May 2026
1. Introduction
Welcome to SnapMyTruck ("we", "our", "us"). We are committed to protecting your privacy and handling your data in a transparent and lawful manner.
This Privacy Policy explains how we collect, use, and protect your information when you use our website and services.
2. What We Do
SnapMyTruck captures and publishes photographs of lorries (trucks) taken on public roads in the United Kingdom. These photographs are indexed by vehicle registration number so drivers and owners can find images of their vehicles.
3. Information We Collect
3.1 Vehicle Data
We collect and store vehicle registration numbers alongside photographs. A vehicle registration number is not considered personal data on its own, but may be treated as such where it could indirectly identify an individual.
3.2 Website Usage Data
We may collect information such as IP address, browser type, device information, and pages visited. This helps us improve our service and detect misuse.
3.3 Contact Information
If you contact us or make a purchase, we may collect your name, email address, and any information you provide in your message.
3.4 Payment Information
Payments are processed securely by third-party providers. We do not store your card details. We may store transaction references and your email address for order fulfilment.
4. How We Use Your Information
- To allow users to search for and view photographs
- To process purchases and deliver digital downloads
- To respond to enquiries and support requests
- To improve website performance and user experience
- To prevent fraud, abuse, or misuse of the service
5. Legal Basis for Processing (UK GDPR)
We rely on the following lawful bases:
- Legitimate interests – operating and improving our service
- Contract – fulfilling purchases and providing downloads
- Legal obligation – where required by law
6. Photography in Public Places
All images are captured in public spaces where there is no reasonable expectation of privacy. Vehicle registrations are visible to the public and are used solely to organise and search images.
7. Data Sharing
We do not sell your personal data. We may share data with trusted third parties only where necessary, including:
- Payment processors (for transactions)
- Hosting providers (for website operation)
- Analytics providers (to understand site usage)
8. Data Storage and Security
Your data is stored securely using industry-standard systems. We take reasonable measures to protect against unauthorised access, loss, or misuse.
9. Data Retention
We retain data only as long as necessary for the purposes outlined in this policy, including legal, accounting, or reporting requirements.
10. Your Rights
Under UK data protection law, you have the right to:
- Request access to your data
- Request correction of inaccurate data
- Request deletion of your data
- Object to processing in certain circumstances
11. Removal Requests
If you wish to request removal of an image linked to your vehicle, please contact us with details. We will review requests on a case-by-case basis.
12. Cookies
We may use cookies to improve functionality and analyse usage. You can control cookies through your browser settings.
13. Third-Party Links
Our website may contain links to external sites. We are not responsible for their privacy practices.
14. Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page.
15. Contact
For any privacy-related queries, please contact:
Email: info@snapmytruck.co.uk